PrismXperience:
Digital Products Designed for Africa, By Design.

We empower African businesses with **user-centered solutions**, embedding cultural relevance and usability into every product, making digital tools intuitive, impactful, and inclusive across the continent.

Start Your Digital Transformation

Why User-Centered Design Matters, Especially Here.

Rooted in Context, Not Assumptions

We conduct thorough local research to design solutions that genuinely resonate with African users' unique behaviors and environments.

Mobile-First, Data-Sensitive

Prioritizing mobile experiences and optimizing for data efficiency ensures accessibility and usability across diverse connectivity landscapes.

Deep Understanding

Our design process is driven by empathy and a profound understanding of the challenges and opportunities within African markets.

Co-Creation Over Guesswork

We collaborate closely with clients and end-users, ensuring solutions are built for them, not just for the market.

Inclusive, Sustainable Growth

Our designs foster digital inclusion, leading to sustainable growth and long-term user loyalty for your business.

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From Insight to Impact: Our Comprehensive Digital Solutions

User Research

In-depth studies to understand your audience's needs, behaviors, and pain points.

UI/UX Design

Crafting intuitive, accessible, and aesthetically pleasing user interfaces and experiences.

Digital Strategy

Developing roadmaps for your digital presence, aligned with your business goals.

Brand Strategy

Defining your brand's core message, values, and market positioning for impact.

Brand Design

Creating compelling visual identities that resonate with your target audience.

Web & App Development

Building robust, scalable, and high-performance web and mobile applications.

SaaS Solutions

Developing custom Software as a Service platforms tailored to your business model.

Tech Consultancy

Expert advice and guidance on technology adoption and digital transformation.

Mentorship & Training

Empowering teams and individuals with cutting-edge UX/UI and product design knowledge.

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Impactful Digital Journeys: Our Portfolio

Product Design (UI/UX, Brand)

Art Fusion Night project

Art Fusion Night

Crafting an immersive digital experience for art enthusiasts, enhancing event discovery and engagement.

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Kura Fintech App project

Kura Fintech App

Designing a secure and user-friendly mobile application for seamless financial transactions.

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Gorilla's Coffee Brand project

Gorilla's Coffee

Building a captivating brand identity and digital presence for a premium Rwandan coffee brand.

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Development

MTN Rwanda project

MTN Rwanda

Developing a high-performance web portal for one of Africa's leading telecommunication companies.

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KIFC project

KIFC (Kigali Int. Financial Centre)

Building an informative and engaging digital platform for a key financial hub in Africa.

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Shalom Safaris project

Shalom Safaris

Creating a captivating online presence for a leading Rwandan safari and tour operator.

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Unpacking User Experience: Insights for African Businesses

Localizing UX for Africa

Strategies for adapting user experiences to diverse African cultures, languages, and connectivity challenges.

Key Takeaway: Context is king. Generic solutions fail in diverse markets.

Measuring Digital Success in Emerging Markets

Beyond traditional metrics: focusing on impact, adoption rates, and offline integration for true success.

Key Takeaway: Define success metrics that truly reflect local user engagement.

Inclusive Design Principles for African Digital Products

Designing for accessibility, literacy levels, and socio-economic diversity to ensure no user is left behind.

Key Takeaway: Design with empathy to create truly universal digital experiences.

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Let’s Build Something Meaningful Together

Ready to transform your digital vision into an intuitive, impactful product tailored for the African market? We're here to help.

Kigali, Rwanda

View Our Portfolio